Mar 19, 2024
Mar 19, 2024

Mathieu van der Poel commits his cycling future to Canyon with 10-year agreement

This partnership agreement gives World Road Cycling Champion Van der Poel longest-known contract in modern-day cycling.

Mathieu van der Poel commits his cycling future to Canyon with 10-year agreement MVDP and his Canyon Aeroad

Canyon today signed a historic deal with Mathieu van der Poel, one of the world's best-ever riders, thereby confirming the long-term future between the Dutch athlete and his bike brand of choice.

Canyon can expect the current Road and Cyclocross World Champion to take its bikes to the top of the podium for many years to come. He has a phenomenal track record on Canyon bikes, with 163 victories in Road, Cyclocross and Mountain Biking since late 2017, when his partnership with Canyon started. 

A collective desire to continue to push boundaries

Mathieu’s winning mindset is shared by Canyon Bicycles, that, since its origin in 2002, has been investing in athletes and performance cycling as a way to pioneer technological innovations.  

CEO Nicolas De Ros Wallace: “At the heart of the collaboration is a collective desire to continually push boundaries and elevate performance. Mathieu’s quest for the best is a true inspiration to our engineers and product development teams.”

Mathieu van der Poel wins Road Cycling World Championships, Glasgow 2023 Mathieu van der Poel wins Road Cycling World Championships, Glasgow 2023

Mathieu van der Poel: “Canyon has been an incredible partner. We have developed bikes that have helped me succeed in Classics, World Championships and Grand Tours. But I’m still incredibly hungry for success. There are several milestones on my radar, including the Paris Olympics this summer.

Canyon’s commitment to Mathieu van der Poel is a strong sign of the group’s investments in providing the world’s best athletes with the finest possible material to continue to win the highest profile races. Roman Arnold and GBL, as co-owners of the company, are aligned on this long-term view.

In a separate deal, Canyon extended its terms with Alpecin-Deceuninck, continuing the winning relationship with the team that started in late-2017.

Mathieu van der Poel and his Inflite CFR Mathieu van der Poel and his Inflite CFR

Alpecin-Deceuninck Team Management Philip and Christoph Roodhooft: "Since we signed with Canyon we have had a long-term vision to create the first-ever multi-disciplinary team, built with the best and most talented riders of their generation. That is only achievable with the support of partners who build world-class high-performance products and share the same hunger for victory. Our new contract with Canyon is a significant milestone in the future development of all the talented riders who join Alpecin-Deceuninck and Fenix-Deceuninck riders."  

Mathieu will next be in action at the Belgian classics E3 and Gent-Wevelgem followed by the Spring monuments, the Tour of Flanders, Paris-Roubaix, Amstel Gold and Liege-Bastogne-Liege.   

Mathieu rides a Canyon Aeroad CFR for Road racing, an Canyon Inflite CFR for Cyclocross and a Canyon Lux World Cup during Cross-Country races.  


Discover our Road Bikes

Did this article help?

Thank you for your feedback

By subscribing to our newsletter, you are agreeing to our Data Protection Statement .

Related Stories

Apr 17, 2024
Get ready to dive into the Giro d'Italia 2024! We'll cover everything from the race routes and stages to the teams competing for glory.
Mar 20, 2024
If you like your trails to point aggressively downwards, but secretly love a climb too – which bike is best? Let’s look at the differences between downhill vs enduro bikes and why angles really matter.
Mar 20, 2024
It’s a dilemma almost as old as the sport itself – should I choose a triathlon or road bike? Here’s what you need to know.
Mar 16, 2024
Get ready for La Vuelta a España 2024, the third and final Grand Tour in the men’s road racing calendar.
Content is loading
Loading animation image